Monday, November 10, 2008

Advertising Icons

After watching the advertising icon montage in class, why do you think that advertisers use characters or icons in their ad campaigns? Write a 3 paragraph response in which you justify your point of view by choosing 3 of the most influential characters that you remember. Explain the role of the character in the advertisement, their intended audience, and how they have influenced society in a positive or negative way.
Here is a link to the movie if you were absent on Monday.
http://www.teachertube.com/view_video.php?viewkey=aaf0605807b7f91552d3